Facebook Advertising Services
Facebook Advertising is one of the holy grails of digital marketing for ANY e-commerce business that wants to scale and grow online in 2022 and beyond.
…But, scaling your Facebook Ads comes with countless challenges – especially after the IOS14 updates.
For business owners, it’s often too complicated to set up correctly, and there are just way too many things to focus on in the Facebook ads manager.
This is why we offer Facebook advertising services to help you overcome these obstacles and grow your brand in 2022, without making costly beginner mistakes.
What Are The Benefits of Facebook Advertising?
There are countless benefits that Facebook advertising can bring to your business. Here are some of the main ones:
- Increased reach and awareness for your brand
- More traffic to your website and online store
- More sales and conversions
- The ability to target your ads specifically to people who are interested in what you have to offer
- Greater flexibility and control over your Facebook advertising campaign
- A larger pool of potential customers to reach
- Improved customer engagement and loyalty
- More bang for your buck than traditional advertising methods
Facebook advertising can be an extremely lucrative investment for businesses of all sizes. By partnering with a company that specializes in Facebook advertising, you can ensure that your Facebook advertising campaign is set up correctly and running effectively, maximizing your ROI and bringing in more sales and conversions. Contact us today to learn more about our social media services.
What's Included In The Facebook Advertising Service?
1. Facebook Ads Audience Targeting
There’s no denying that Facebook is one of the most powerful marketing tools available today. And one of the main reasons for its success is its incredibly powerful algorithm.
With Facebook ads, you can target people based on their location, age, gender, interests, and even behaviour.
This allows you to laser-focus your Facebook ad campaigns and make sure that your ads are being seen by the people who are most likely to convert.
If you’re not using Facebook advertising to its full potential, you’re missing out on a huge opportunity to reach your target audience.
2. Facebook Ad Design and Creative Strategy
The design of your ad is just as important as the targeting.
After all, what’s the point of targeting the right people if your ad doesn’t look good and entice people to click? A well-designed Facebook ad will capture attention, convey your message, and encourage people to take action.
At Adacted, our team of creative designers can create custom Facebook ads that will help you achieve your marketing goals.
We’ll work with you to come up with a design that reflects your brand, catches the eye of your target audience, and makes them convert.
3. Facebook Ad Copywriting
When it comes to Facebook advertising, the ad copy is arguably one of the most important aspects. After all, if your ad doesn’t catch someone’s attention, it’s likely to be ignored. That’s where a good Facebook ad copywriter comes in.
A Facebook ad copywriter can help you create ads that are both eye-catching and effective at driving traffic to your landing page. They know how to write copy that will resonate with your target audience and get them to take action.
4. Facebook Ad and Landing Page A/B Testing
A/B testing is a great way to figure out how to improve your website. It basically involves showing two or more different versions of your ad to different groups of people and seeing which one performs better. This can help you identify areas that need improvement so you can make changes that are more likely to result in higher click-through and conversion rates.
We, at Adacted, specialize in A/B testing for Facebook ads and landing pages. We’ll set up your test, monitor the results, and make recommendations on how to improve your Facebook advertising campaign. and encourage people to take action.
5. Facebook Ad Analytics and Optimization
The only way to determine if you are getting a return on your investment in Facebook advertising is to track the results of your campaigns over time and analyze these results based on your key performance indicators (KPIs).
We know that every dollar counts, which is why we strive to provide the best Facebook ad optimization services around. Our team of experts will help you get more out of your ads with our innovative solutions and insightful strategies for maximizing ROI on advertising spend!
Which Ad formats Do Our Facebook Advertising Services Include?
There are a variety of ad formats that Facebook advertising services can include. Some of the most popular ad formats for eCommerce are:
- Single image ads - a great way to showcase a product or service
- Carousel ads - a series of images that allow you to tell a story or introduce multiple products
- Video ads - an engaging and powerful way to market your brand
- Catalog Sales ads - a newer ad format that allows you to showcase your products in a stylish and visually appealing way
- UGC ads - UGC ads use videos and images generated by your customers to tell a story and promote your brand
There are many other types of Facebook advertising formats, each with its own unique benefits.
Talk to us today about which format would be the best fit for your eCommerce brand.
We Use a Wide Variety of Targeting Options in Our Facebook Ads Services, Including:
What Kind of Targeting Options Do We Use For Our Facebook Advertising Services?
One of the great things about Facebook advertising is that you can target your ads specifically to people who are interested in what you have to offer. This means that you can reach a far larger pool of interested customers than with traditional advertising methods.
Location Targeting
Allows you to target ads to people based on their location.
Age and Gender Targeting
Allows you to target ads to specific age groups and genders.
Interest Targeting
Allows you to target ads to people based on their interests and hobbies. For example, if you're selling hiking gear, you could target ads to people who have expressed an interest in hiking, outdoor activities, or your competitor brands.
Behavioural Targeting
Allows you to target ads to people based on their online behavior.
Custom Audiences Targeting
Allows you to create custom audiences of current or past customers for laser targeting specific customers. Custom audience targeting is one of the most powerful targeting options available.
Lookalike Audiences
Allows you to target ads to people who are similar to your current or past customers. LLA is a great way to reach new customers who are likely to be interested in what you have to offer.
What is The Cost of Facebook Advertising Agency Services
The cost of Facebook advertising services can vary depending on the type of services you need. Generally, though, you can expect to pay anywhere from a few thousand dollars to tens of thousands of dollars per month for advertising services from a Facebook agency.
The cost of Facebook advertising agency services depends on several factors individual to your business, such as the size of your business, budget, and ad campaign objectives.
In general, there are 4 common ways to price the services of Facebook ads agencies:.
- Percentage % of ad spend
- Fixed monthly fee + % of ad spend
- Fixed monthly fee + revenue share
- Flat fee
Most performance-based marketing firms offer some type of revenue share model, which might be most useful for new or small businesses (including local businesses) that have not reached consistent results yet.
Fixed monthly fees and flat fees are suitable for established businesses or brands that are looking to outsource their marketing efforts or simply scale the business with Facebook ads.
We give out free marketing consultations to show our clients the types of results they can expect while focusing on their company’s specific media goals.